At GeoToys, our goal is simple: to make geography fun. We believe that children possess a natural curiosity about the world and about other people. If we do our job right and make geography fun, then this curiosity will take over.We also believe that the more children learn about the Earth, the more they will do to protect it when they grow up. And we think that's important. That's why, in addition to making geography fun, we donate a portion of our profits to geography education. You could say that in our own little way, we're trying to promote world peace--or as we like to call it, world "piece." Okay, bad pun, but I couldn't resist.